If You Should Fail: Why Success Eludes Us and Why it Doesn't Matter The Great Gatsby The book sets out to

The book sets out to encourage readers to explore the small-scale side of food production

they introduce him into the rituals of postmodern American life

adjusting the settings

Moran's ultimately upbeat reflections on being human

If You Should Fail: Why Success Eludes Us and Why it Doesn't Matter The Great Gatsby The book sets out toFailure is the small print in life's terms and conditions. Covering everything from exam dreams to fourth placed Olympians, If You Should Fail is about how modern life, in a world of self advertised success, makes us feel like failures, frauds and imposters. Widely acclaimed observer of daily life Joe Moran is here not to tell you that everything will be all right in the end, but to reassure you that failure is an occupational hazard of being human.